Provide a single view of a customer with Microsoft Dynamics 365 CE and Customer Insights
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Learn how the Customer data platform (CDP) can help your business provide a better customer experience
Join us online for this 30-minute Dynamics 365 CE webinar to find out more about Dynamics 365 Customer Insights and the built-in AI capabilities that can help you maximise customer lifetime value.
All organisations have customers, but many fail to bring them together into a single view. Often, we have to make assumptions when considering pertinent questions about a customer, such as, “Is this customer happy”? Or, “What are this customers’ spending habits”? This usually leads to a less personable experience and increases the chance of customer churn. To make matters worse, customer data can span across multiple systems, making it very difficult and costly to bring everything into a single customer view.
The ability to personalise at scale requires a unified view of customers from both transactional and behavioural data, providing intelligent, actionable insights – and this is where the customer data platform (CDP) and specifically Dynamics 365 CE Customer Insights comes in. With the ability to consume and unify customer data from multiple sources, Customer Insights provides holistic customer profiles, supports real-time customer segmentation and integrates customer data with other systems.
This webinar will walk through Customer Insights for Dynamics 365 CE and the newly named customer data platform. With built-in AI capabilities, it is now possible to maximise customer lifetime value and unify customer profiles.
During the webinar you will learn:
• What the customer data platform (CDP) is
• How Dynamics 365 CE Customer Insights unifies a customer
• Complementing Customer Insights with the Power Platform
• How to use Analytics and AI on top of the CDP
• Real use cases across several industries
Who should attend?
The webinar is ideal for anyone involved or connected with customer services, Sales Managers, Marketing Executives, CXOs and decision makers.